TY - JOUR
T1 - Apelando a la emoción
T2 - El sistema de pensiones en el discurso de expertos económicos en la prensa chilena
AU - Campos-Rojas, César
AU - González-Arias, Cristian
N1 - Publisher Copyright:
© 2022
PY - 2022
Y1 - 2022
N2 - Emotive language is the deliberate strategic use of emotions in discourse. Due to its role in building meaning on public affairs, it is important to explore how it is used in mass media, specifically in opinion-editorial columns, one of the journalism genres where it is most common. Given this, in this qualitative research study, we ask the question: How is emotive language used by economic experts in opinion columns published in two Chilean newspapers in relation to retirement policies? Our corpus was made up of 30 opinion-editorial columns published in the economy section, between 2013 and 2019 in the economy section of two main Chilean newspapers: El Mercurio and La Tercera. The columns referred to 7 events that marked the social and media agenda of the retirement fund debate in Chile. Findings show some deliberate emotional display intended to calm criticism of retirement fund administrators and to arise concern among readers about amendments called for by both the Government and social movements. This suggests that the newspapers, through their op-ed writers, have developed an emotional discourse consistent with the project of social influence that guides their participation in public space.
AB - Emotive language is the deliberate strategic use of emotions in discourse. Due to its role in building meaning on public affairs, it is important to explore how it is used in mass media, specifically in opinion-editorial columns, one of the journalism genres where it is most common. Given this, in this qualitative research study, we ask the question: How is emotive language used by economic experts in opinion columns published in two Chilean newspapers in relation to retirement policies? Our corpus was made up of 30 opinion-editorial columns published in the economy section, between 2013 and 2019 in the economy section of two main Chilean newspapers: El Mercurio and La Tercera. The columns referred to 7 events that marked the social and media agenda of the retirement fund debate in Chile. Findings show some deliberate emotional display intended to calm criticism of retirement fund administrators and to arise concern among readers about amendments called for by both the Government and social movements. This suggests that the newspapers, through their op-ed writers, have developed an emotional discourse consistent with the project of social influence that guides their participation in public space.
KW - Chilean press
KW - Chilean retirement fund system
KW - chroniques d’opinion
KW - columnas de opinión
KW - colunas de opinião
KW - communication émotive
KW - comunicación emotiva
KW - comunicação emocional
KW - discours économique
KW - discurso económico
KW - discurso econômico
KW - economic discourse
KW - Editorial columns
KW - emotive language
KW - imprensa chilena
KW - mass media
KW - medios de comunicación
KW - médias de masse
KW - mídia de massa
KW - prensa chilena
KW - presse chilienne
KW - sistema de pensiones chileno
KW - sistema previdenciário no Chile
KW - système de retraite au Chili
UR - http://www.scopus.com/inward/record.url?scp=85130601046&partnerID=8YFLogxK
U2 - 10.17533/udea.ikala.v27n2a04
DO - 10.17533/udea.ikala.v27n2a04
M3 - Article
AN - SCOPUS:85130601046
VL - 27
SP - 357
EP - 374
JO - Ikala
JF - Ikala
SN - 0123-3432
IS - 2
ER -