The purpose of this study was to analyse the evolution between 2009 and 2010 of residents of Tarragona's perceptions of the importance, impact and expected benefits of hosting the 2017 Mediterranean Games in Tarragona. A questionnaire was administered to two random samples of residents of Tarragona one year apart. The results showed high percentages of people who felt that this sporting event is either quite important or very important from an economic, social and sporting perspective and that it also has a high local and regional impact, albeit not so much at a national or international level. The residents felt that hosting the Mediterranean Games in Tarragona would be quite a benefit to almost all areas that are influential in a city's development (infrastructure, tourism, the economy, employment, sports and sports facilities), in addition to the advantages for political groups, athletes, and the organizing committee. The evolution of the two samples was negative for most aspects included in the survey. Lower means and percentages were observed in the 'quite' and 'a lot' categories for the 2010 sample. The results of this study are useful for events organizers in developing strategies to improve citizens' involvement, participation and identification with events.
|Translated title of the contribution||Social perceptions of the importance, impact and expected benefits of the mediterranean games to be held in Tarragona in 2017|
|Number of pages||8|
|Journal||Revista de Psicologia del Deporte|
|State||Published - 5 Feb 2014|