TY - GEN
T1 - Universal usability in mass media via discourse analysis
T2 - 17th International Conference on Human Computer Interaction, HCI 2015
AU - Niklander, Stefanie
AU - Soto, Ricardo
AU - Crawford, Broderick
N1 - Publisher Copyright:
© Springer International Publishing Switzerland 2015.
PY - 2015
Y1 - 2015
N2 - The Mass Media involve mechanisms that are intended to reach a wide audience by means of radio, television, newspapers, and Internet, among others. The Mass Media are also responsible for providing the suitable perception of news from different areas such as for instance politics, business, crime, or technology. However, this perception is often manipulated in order to accommodate the information according to a given criteria. This manipulation of the information is suddenly not captured by everyone causing a distortion of the real scenario. In this paper, we illustrate how the use of discourse analysis can improve understanding of such hidden information. We present a case study where this methodology is effectively used to analyze the information provided by news about a social phenomena related to the dehumanization of the female gender. Interesting results are discussed about how this useful methodology could be used to detect communication products that are not usable nor understandable for a wide audience.
AB - The Mass Media involve mechanisms that are intended to reach a wide audience by means of radio, television, newspapers, and Internet, among others. The Mass Media are also responsible for providing the suitable perception of news from different areas such as for instance politics, business, crime, or technology. However, this perception is often manipulated in order to accommodate the information according to a given criteria. This manipulation of the information is suddenly not captured by everyone causing a distortion of the real scenario. In this paper, we illustrate how the use of discourse analysis can improve understanding of such hidden information. We present a case study where this methodology is effectively used to analyze the information provided by news about a social phenomena related to the dehumanization of the female gender. Interesting results are discussed about how this useful methodology could be used to detect communication products that are not usable nor understandable for a wide audience.
KW - Discourse analysis
KW - Mass Media
KW - Universal usability
UR - http://www.scopus.com/inward/record.url?scp=84951856317&partnerID=8YFLogxK
U2 - 10.1007/978-3-319-21380-4_11
DO - 10.1007/978-3-319-21380-4_11
M3 - Conference contribution
AN - SCOPUS:84951856317
SN - 9783319213798
T3 - Communications in Computer and Information Science
SP - 60
EP - 63
BT - HCI International 2015 – Posters Extended Abstracts - International Conference, HCI International 2015, Proceedings
A2 - Stephanidis, Constantine
PB - Springer Verlag
Y2 - 2 August 2015 through 7 August 2015
ER -
